Doordash campaign


Commissioned pattern for the U.S. national campaign “Hay DoorDash En La Casa,” celebrating cultural connections through food and highlighting Hispanic heritage and diversity. DoorDash is one of the leading food delivery platforms in the United States.

The pattern inspired by my Colombian roots, featuring the orchid, Colombia’s national flower, along with organic, fluid shapes that capture the vibrant energy of Latin culture.

  • Client: Doordash
  • Visual arts and animation studio: Blackmadre 
  • Advertising agency: GUT Miami
  • 2024

Desnudo Coffee


Illustration for the rebrand of Austin coffee hub Desnudo. A fusion of Colombian heritage, community spirit, and environmental consciousness. 
Used on packaging, web platforms, social media, and print materials.

  • Branding and case images: Studio Goodside
  • Creative Director: Jessica Strelioff
  • Product Designer: Brandon Souba
  • Markers on paper and Photoshop
  • 2024

German Unity Day


Key visuals for the 33rd anniversary of German Unity day. 
Hamburg's transformative event was themed "Opening Horizons" embracing diversity and sustainability. Guided by the client, Gina crafted six main illustrations encapsulating themes of sustainability, digitalization, diversity, and progress, along with 13 secondary illustrations depicting event activities and organisations.

Gina's artwork adorned streets across Germany and specifically Hamburg, gracing bus stops, billboards, and subway screens. Her illustrations also found a digital home on government websites and the event's
Instagram.

  • Client: State of Hamburg
  • Art Director: Kathrin Dyrssen
  • Ink and digital illustration
  • 2023

Book illustraion for HarperCollins & Lush


Illustrated poem


  • Client: Lush

  • Published by: HarperCollins 
  • 2025

 
Illustration for the poem Evening by Rainer Maria Rilke, featured in a book that brings together poetry and business thinking. The publication uses poetic texts to inspire new approaches to leadership, creativity, and emotional intelligence in the workplace.


Yakumi Tea


Yakumi- discover the Amazon in every sip,  a line of packaging that encapsulates the essence of an imaginary tea brand, celebrating the richness and diversity of the Amazon. Hand-painted with acrylic markers, capture the essence of each tea, while the artisanal touch highlights the connection with nature.

  • Packaging illustration and design 
  • Acrylic on paper 
  • 2024

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